Top 15 Online Business Strategy Courses on Coursera

Edited By Nikhil Verma | Updated on Feb 29, 2024 11:39 AM IST | #Business Strategy

A business strategy is a set of plans that are created with the purpose of helping a business grow and make a stand for itself in the market. By keeping the goals and aims of the companies, these strategies are formulated, so that a good profit can be yielded out of the business. They are important because they define some fixed goals for the organisation, which helps in proceeding the business in the right direction. Nowadays the demand for skilled candidates in these fields has risen considerably. There are various top business strategy courses on Coursera from where you can get a certificate in business analytics.

Top 15 Online Business Strategy Courses on Coursera

Top 15 Courses for a Business Strategy

Business strategies play a very important role in the upliftment of any business. Pursuing these Coursera business courses can be a great help for candidates who aspire to make a career in this field. Here we have shortlisted fifteen top business strategy courses on Coursera related to the development of business strategies that you can pursue online.

Course	Institution	Duration
Business Strategy Specialisation	University of Virginia	Approx. 6 months to complete (2 hours/week)
Strategic Management and Innovation Specialisation	Copenhagen Business School	Approx. 6 months to complete (2 hours/week)
Foundations of Business Strategy	University of Virginia	Approx. 9 hours to complete
Corporate Strategy	University of London	Approx. 11 hours to complete
Advanced Business Strategy	University of Virginia	Approx. 10 hours to complete
Business Strategies for Emerging Markets	National Research University Higher School of Economics	Approx. 24 hours to complete
Foundations of Strategic Business Analytics	NESSEC Business School	Approx. 8 hours to complete
Strategy and Sustainability	IESE Business School	Approx. 15 hours to complete
Business Strategies for Social Impact	Wharton University	Approx. 11 hours to complete
Business Strategy in Practice (Project-centered Course)	University of Virginia	Approx. 11 hours to complete
Green Business Strategy	The Hong Kong University of Science and Technology	Approx. 8 hours to complete
Design-Led Strategy: Design thinking for business strategy and entrepreneurship	University of Sydney	Approx. 17 hours to complete
Sales Training: Inbound Business Strategy	Hubspot	Approx. 12 hours to complete
Successful Negotiation: Essential Strategies and Skills	University of Michigan	Approx. 16 hours to complete
Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)	University of Michigan	Approx. 12 hours to complete

Note: The details provided in the above table have been accumulated by the team at Careers360.

1. Business Strategy Specialisation

Considered one of the best top business strategy courses on Coursera, this course will help you understand the basics of industry evolution. Right from learning the techniques to build a competitive advantage to formulating business strategies, this strategic management course has some great stuff to offer.

Institution: University of Virginia

Duration: Approx. 6 months to complete (2 hours/week)

Perks: Certificate of Completion

Learning Outcome:

Strategic Analysis
Strategic Management
Strategic Thinking
Business Strategy
Capabilities Analysis
Competitive Position

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2. Strategic Management and Innovation Specialisation

This is one of those strategy management courses and such top business strategy courses on Coursera will help you understand the evolving world of business by focusing on design, user experience, and innovation. Through such business strategy certifications, you will also gain an understanding of concepts such as goal setting, value creation, global integration, and diversification.

Institution: Copenhagen Business School

Duration: Approx. 6 months to complete (2 hours/week)

Perks: Certificate of Completion

Learning Outcome:

Strategy Management
Strategy Formulation
Strategy Implementation

3. Foundations of Business Strategy

Such business strategy courses online will help you explore the underlying theory and frameworks which are the fundamentals of a successful business strategy. Also, these top business strategy courses on Coursera will provide the tools you need to understand that strategy.

Institution: University of Virginia

Duration: Approx. 9 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Using SWOT, competitor, and environmental analysis tools
Competitive dynamics in an industry
Capabilities analysis
Four generic competitive positions

4. Corporate Strategy

This business analytics online course will help you make good corporate strategy decisions. Corporate strategy decisions are the most consequential ones, hence after the completion of these business strategy certification courses, you will have a good understanding of the key corporate strategies.

Institution: University of London

Duration: Approx. 11 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Diversification: Which businesses to enter?
Divestiture: Which businesses should you exit?
Corporate HQ

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5. Advanced Business Strategy

These business strategy certification courses will introduce you to the dynamics of competition and how to deal with them with the help of business strategies. Such business strategy certification courses in business analytics will help your businesses compete across industries and at the same time, these business strategy certification courses also emphasize the right degree of diversification.

Institution: University of Virginia

Duration: Approx. 10 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Dynamic Strategy
International Strategy
Diversification Strategy
Stakeholder Strategy

6. Business Strategies for Emerging Markets

These business strategy online courses aim to make you aware of the basic competencies that are necessary for the implementation of business strategies in any emerging market. Such business strategy certificate courses will help you in improving your analysis, decision-making, and planning skills.

Institution: National Research University Higher School of Economics

Duration: Approx. 24 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Generating a business core idea
Designing your business model
Elaborating your value proposition
Choosing and supporting strategies

7. Foundations of Strategic Business Analytics

One of the best business strategy certificate courses, this is one of those business strategy courses that will give you an overview of Strategic Business Analytics topics. Such business strategy certificate courses will give you an insight into the various applications of Business Analytics. At the completion of such business strategy certificate courses, you will be well-versed in data analysis techniques and how to implement them in your business.

Institution: NESSEC Business School

Duration: Approx. 8 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Introduction to Strategic Business Analytics
Finding groups within the Data
Factors leading to events
Predictions and Forecasting
Recommendation production and prioritization

8. Strategy and Sustainability

This business strategic management course will help you understand the importance of building strategies in relation to environmental strategies. You will get a deep insight into the relationship between business strategy and environmental sustainability.

Institution: IESE Business School

Duration: Approx. 15 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Business & the Environment
Strategic Issues
Strategic Options
Environmental Interest Groups
Develop a sustainability strategy

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9. Business Strategies for Social Impact

By pursuing this certificate course in business analytics you will have a deep understanding of the realities of leading an organisation with purpose. It will help you in building successful strategies for your business that bring impactful change to the world.

Institution: Wharton University

Duration: Approx. 11 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Purpose-Driven Leadership
How Business Drives Social Impact
Impact Measurement
Impact Investing

10. Business Strategy in Practice (Project-centered Course)

This is basically a project-centered course where you are expected to use your knowledge in terms of business strategies. With the help of the coursera business strategy courses, you will analyse the organisation as well as the strategic issues facing the organisation and make a report for the same.

Institution: University of Virginia

Duration: Approx. 11 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Comprehensive Strategic Analysis
Identify strategic paths

11. Green Business Strategy

The fact that the global environment is degrading at a fast pace, makes it very important for us to upgrade our business strategies. This business strategy certification course emphasizes green business strategies: their importance and relevance. Here they also talk about the firms that have developed some green business strategies to have a positive impact on the environment.

Institution: The Hong Kong University of Science and Technology

Duration: Approx. 8 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Environmental Strategy
Case studies in environmental strategy
Looking ahead in green business

12. Design-Led Strategy: Design Thinking for Business Strategy and Entrepreneurship

Such online business strategy courses focus on design-led strategies to expand any business. After completing this course, the candidate will be able to develop design thinking skills that will ultimately help him/her to build an advanced-level business strategy for organisations and businesses.

Institution: University of Sydney

Duration: Approx. 17 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Design-led strategy?
Primary market research
Corporate case studies
Prototyping and product ideation

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13. Sales Training: Inbound Business Strategy

Such online business strategy courses in business analytics will help you learn the basics of inbound business strategies and provide you with a complete guide to developing good inbound strategies for your business.

Institution: Hubspot

Duration: Approx. 12 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Inbound Business Strategy
Sales & Marketing Alignment

14. Successful Negotiation: Essential Strategies and Skills

Whenever we talk about business strategies then negotiation strategies have a great role to play there. Hence these online business strategy courses focus on these skills and will help you in developing some good strategies that will help your business grow.

Institution: University of Michigan

Duration: Approx. 16 hours to complete

Perks: Certificate of Completion

Learning Outcome:

Plan Your Negotiation Strategy
Negotiation strategy for businesses

15. Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

In this course, you will learn about the 9 key elements of business models:- Key Activities, Customer Segments, Value Propositions, Cost Structure, Key Partners, Revenue Streams, Channels, Customer Relationships, and Key Resources.

Institution: University of Michigan

Duration: Approx. 12 hours to complete

Perks: Certificate of Completion

Learning Outcome:

The Business Model Canvas
Channels and Customer Relationships
Channels and Customer Relationships

Online Business Strategy Courses Top Providers

Conclusion

If you wish to build a portfolio in the business strategy field, then that is definitely a great idea. Be it a small or a big business, a good business strategy is the basic requirement for all of them. If you are really interested in learning the art of making good business strategies that can help your business to give a tough fight to the competitors then going for some certification courses in business analytics will help you a lot.

Frequently Asked Questions (FAQs)

1. What is the purpose of developing a business strategy?

The basic purpose is to set up goals and objectives for the company so that the business can proceed in the right direction. A strategy provides the vision which eventually helps in preventing the business from going into the wrong track.

2. What are the types of business strategy?

There are three types of business strategy - Cost Differentiation Strategy, Product Differentiation Strategy, Growth Strategy.

3. What are the steps to develop a strategy for any business?

First, you need to understand the current position, then reflect on how you got there, be clear about your corporate identity (mission, vision, and values), analyse your strengths and weaknesses, analyse the business environment, identify and evaluate strategic options, and set objectives.

4. What are the roles and responsibilities of individuals who choose a business strategy career?

They are basically responsible for designing and formulating strategies that can help any organisation and its business grow. By keeping in mind the requirements of the customers and the type of products/services offered, these strategies are formulated.

5. Do online courses in the field of business strategy help?

Yes. Business strategy makers need to be skilled individuals who are well versed with the aspects that should be kept in mind while formulating strategy. That is the reason why getting a certification in this field is very helpful. One is able to clear his basics of business strategy development.

6. How can I get some experience in business strategy development?

One of the best ways to do so would be creating strategies for your blogs or Youtube channel. Also, opting for some internships and certification courses also helps in knowing more about the process of business strategy development.

7. Is getting certifications in business strategy development worth it?

Certifications are always valuable as they help you in getting good jobs. As a certified business strategist, you will have an edge over other individuals during the selection process.

8. Can a bad business strategy harm the organization?

While a good business strategy can help in the growth of the organisation, a bad business strategy may lead the business to lose even loyal customers. Hence it is very important to have a proper check before the implementation of any business strategy.